About the book
NEW YORK TIMES BESTSELLER
From the #1 New York Times bestselling author of Salt Sugar Fat comes a \"gripping\" (The Wall Street Journal) exposé of how the processed food industry exploits our evolutionary instincts, the emotions we associate with food, and legal loopholes in their pursuit of profit over public health.
\"The processed food industry has managed to avoid being lumped in with Big Tobacco-which is why Michael Moss's new book is so important.\"-Charles Duhigg, author of The Power of Habit
Everyone knows how hard it can be to maintain a healthy diet. But what if some of the decisions we make about what to eat are beyond our control? Is it possible that food is addictive, like drugs or alcohol? And to what extent does the food industry know, or care, about these vulnerabilities? In Hooked, Pulitzer Prize-winning investigative reporter Michael Moss sets out to answer these questions and to find the true peril in our food.
Moss uses the latest research on addiction to uncover the shocking ways that food, in some cases, is even more addictive than alcohol, cigarettes, and drugs. Our bodies are hardwired for sweets, so food giants have developed fifty-six types of sugar to add to their products and ways to exploit our evolutionary preference for fast, ready-to-eat foods. Moss goes on to show how the processed food industry -- including major companies like Nestlé, Mars, and Kellogg's -- has not only tried to hide the addictiveness of food but to actually exploit it. As obesity rates continue to climb, manufacturers are now claiming to add ingredients that can effortlessly cure our compulsive eating habits.
A gripping account of the legal battles, insidious marketing campaigns, and cutting-edge food science that have brought us to our current public health crisis, Hooked lays out all that the food industry is doing to exploit and deepen our addictions, and shows us why what we eat has never mattered more.
Editions of Hooked
- Paperback
- ISBN 9780753556344
- EBook
- ISBN 9780753551226
- AudioStreaming
- ISBN 9780753557747
Read an Excerpt
NEW YORK TIMES BESTSELLER
From the #1 New York Times bestselling author of Salt Sugar Fat comes a \"gripping\" (The Wall Street Journal) exposé of how the processed food industry exploits our evolutionary instincts, the emotions we associate with food, and legal loopholes in their pursuit of profit over public health.
\"The processed food industry has managed to avoid being lumped in with Big Tobacco-which is why Michael Moss's new book is so important.\"-Charles Duhigg, author of The Power of Habit
Everyone knows how hard it can be to maintain a healthy diet. But what if some of the decisions we make about what to eat are beyond our control? Is it possible that food is addictive, like drugs or alcohol? And to what extent does the food industry know, or care, about these vulnerabilities? In Hooked, Pulitzer Prize-winning investigative reporter Michael Moss sets out to answer these questions and to find the true peril in our food.
Moss uses the latest research on addiction to uncover the shocking ways that food, in some cases, is even more addictive than alcohol, cigarettes, and drugs. Our bodies are hardwired for sweets, so food giants have developed fifty-six types of sugar to add to their products and ways to exploit our evolutionary preference for fast, ready-to-eat foods. Moss goes on to show how the processed food industry -- including major companies like Nestlé, Mars, and Kellogg's -- has not only tried to hide the addictiveness of food but to actually exploit it. As obesity rates continue to climb, manufacturers are now claiming to add ingredients that can effortlessly cure our compulsive eating habits.
A gripping account of the legal battles, insidious marketing campaigns, and cutting-edge food science that have brought us to our current public health crisis, Hooked lays out all that the food industry is doing to exploit and deepen our addictions, and shows us why what we eat has never mattered more.
Frequently Asked Questions
What is Hooked about?
NEW YORK TIMES BESTSELLER
From the #1 New York Times bestselling author of Salt Sugar Fat comes a \"gripping\" (The Wall Street Journal) exposé of how the processed food industry exploits our evolutionary instincts, the emotions we associate with food, and legal loopholes in their pursuit of profit over public health.
\"The processed food industry has managed to avoid being lumped in with Big Tobacco-which is why Michael Moss's new book is so important.\"-Charles Duhigg, author of The Power of Habit
Everyone knows how hard it can be to maintain a healthy diet. But what if some of the decisions we make about what to eat are beyond our control? Is it possible that food is addictive, like drugs or alcohol? And to what extent does the food industry know, or care, about these vulnerabilities? In Hooked, Pulitzer Prize-winning investigative reporter Michael Moss sets out to answer these questions and to find the true peril in our food.
Moss uses the latest research on addiction to uncover the shocking ways that food, in some cases, is even more addictive than alcohol, cigarettes, and drugs. Our bodies are hardwired for sweets, so food giants have developed fifty-six types of sugar to add to their products and ways to exploit our evolutionary preference for fast, ready-to-eat foods. Moss goes on to show how the processed food industry -- including major companies like Nestlé, Mars, and Kellogg's -- has not only tried to hide the addictiveness of food but to actually exploit it. As obesity rates continue to climb, manufacturers are now claiming to add ingredients that can effortlessly cure our compulsive eating habits.
A gripping account of the legal battles, insidious marketing campaigns, and cutting-edge food science that have brought us to our current public health crisis, Hooked lays out all that the food industry is doing to exploit and deepen our addictions, and shows us why what we eat has never mattered more.
What core themes, tropes, or subjects are explored in Hooked?
Society and Social Sciences > Society and culture: general > Social and ethical issues > Health, illness or addiction: social aspects
Where can I read a sample of Hooked?
You can read an official preview of the few pages here https://www.book2look.com/book/9780753556344
Who is/are the Author/s of the book Hooked?
Michael Moss
What are the ISBN numbers for the physical and digital editions?
Hooked is available as paperback(ISBN 9780753556344) and ebook(ISBN 9780753551226) and audiostreaming(ISBN 9780753557747)
Where can I buy Hooked online or support local independent bookshops?
You can buy Hooked from below